The finishing touches have been done on the Serotta line-up for NAHBS. This year we are celebrating the 25th Anniversary of our partnership with Columbus and the birth of Colorado Concept Tubing. Ben and Columbus will be speaking on Sunday February 27th at 1:45 PM Serotta and Columbus, Steel Crazy after all these years….25 years of collaboration in the planet’s most noble material.
As part of our display and to pay homage to the successful relationship with Columbus, we will include a few of the incredible heritage bikes; which include a “Coors Aloha Colorado” from when the Coors Classic started in Hawaii. These are perfect examples of the attention to detail which has made Serotta a virtual “dream ride” ride-after-ride and year-after-year. We will also debut the first of twenty-five of the limited edition series VentCinque to further honor the birth of Colorado Concept Tubing and show case our material choices in steel, titanium and carbon fiber. See you in Austin! (Or follow us in all the show coverage….)
Coeur d’Acier. As the name implies, this bike has a heart of steel, but a ride that sets the gold standard in performance. Awe inspiring drive-train acceleration while the Serotta Composites rear carbon stay and F3 fork provide vibration damping that is simply not found on other steel bikes. In fact most people who first ride the ‘CdA’ wonder if its titanium. Lightweight, versatile, fully rider tunable and 100% handcrafted in the USA. One ride and you’ll wish you had discovered the feel of Serotta steel sooner
The 2011 Colorado is unlike any other all-steel bicycle. A close look at the svelte Colorado Concept tubing will reveal tubes that change in diameter from one to the other along with gentle tapers and ovalized contours. The tricks of the trade as it were, have been a 25-year conspiracy between Serotta and Columbus of Italy to produce the world’s finest riding bike from steel. By utilizing just the right amount of material in just the right place you’ll experience unsurpassed acceleration with enough vertical compliance to enjoy taking the long way home.